Revset
Book a Free Audit

30-minute call · No obligation

HomeGHL HubSettings & AdminConfigure GoHighLevel Email Reply & Forward Settings
REVSET LABS · EXPERT GUIDE·Settings & Admin

Configure GoHighLevel Email Reply & Forward Settings

1,197 words·5 min read·Updated 28 April 2026·beginner·
Arsalan ZaffarArsalan ZaffarLinkedIn

👉 Start your 30-day GoHighLevel free trial.

Start 30-Day Free Trial
Quick Answer

To configure your GoHighLevel email reply and forward settings, go to Settings → Email Services → Reply & Forward Settings. This setup helps you manage how incoming replies are handled and ensures vital communications are tracked or shared internally. The entire configuration process typically takes about 5-10 minutes.

Key Takeaways
  • Always use Mailgun or LC Email as your SMTP provider to enable forwarding and BCC features.
  • Set a forwarding address to automatically send copies of lead replies to specific team members' inboxes.
  • Understand that setting a custom reply address will route replies outside of GoHighLevel's Conversations tab.
  • Utilize BCC emails to maintain an internal record of all 1-on-1, workflow, and billing emails sent from your location.
  • Ensure reply tracking is enabled for non-Mailgun/LC Email SMTPs to capture all responses within GoHighLevel's CRM.

Accessing Your Email Reply & Forward Settings

Managing how your GoHighLevel system handles incoming and outgoing email replies is crucial for effective communication and lead management. These settings allow you to control where replies go, who receives copies, and how responses are tracked within your CRM. Correct configuration ensures your team stays informed and your conversations are always recorded.

1
Navigate to Email Services SettingsFrom your GoHighLevel dashboard, click Settings in the left-hand menu. Then, select Email Services to open the email configuration options.
2
Open Reply & Forward SettingsWithin the Email Services section, click on Reply & Forward Settings. This action takes you to the central hub for all reply and forwarding configurations.
Email Services settings navigation
Email Services settings navigation
0
🔥 Pro Tip

Regularly review your email service settings, especially after adding new team members or changing communication strategies. This helps ensure all lead interactions are handled correctly.

Configuring Email Forwarding Addresses

The Forwarding Address setting allows you to automatically send a copy of every lead's email reply to one or more external email inboxes. While all replies automatically appear in your GoHighLevel Conversations tab, forwarding ensures specific team members or departments receive immediate notifications in their personal or shared inboxes. This is ideal for keeping sales teams, support staff, or managers instantly updated.

1
Locate the Forwarding Address FieldOnce you are in Settings → Email Services → Reply & Forward Settings, find the input field labeled 'Forwarding Address'.
2
Enter Your Forwarding Email(s)Type the email address where you want replies to be copied. If you need to forward replies to multiple addresses, separate each email address with a comma (e.g., sales@yourdomain.com, support@yourdomain.com).
3
Save Your ChangesAfter entering all desired forwarding addresses, scroll down and click the Save button. This applies your new forwarding settings immediately.
Forwarding address configuration
Forwarding address configuration
0

⚠️ Important: Forwarding addresses only work with Mailgun and LC Email as your SMTP provider. Other SMTP providers are not supported for this feature. Each forwarded email incurs a per-email charge, similar to sending a regular outgoing email.

🔥 Pro Tip

Use a shared team inbox as a forwarding address to ensure multiple team members can see and act on lead replies, even if the primary assigned user is unavailable.

Setting a Custom Reply-To Address

The Reply Address setting changes where replies are directed when a lead responds to your emails. By default, replies go to your GoHighLevel Conversations tab. However, if you add a custom reply-to address, all incoming replies will be routed to that specified external inbox instead. Be aware that replies sent to an external inbox will not automatically sync back to your GoHighLevel CRM.

1
Find the Reply Address SectionNavigate to Settings → Email Services → Reply & Forward Settings and locate the 'Reply Address' input area.
2
Add Up To Five Reply AddressesEnter the email address(es) where you want replies to be sent. You can add up to five distinct email addresses here.
Reply address configuration
Reply address configuration
0
3
Confirm and SaveAfter inputting your desired reply addresses, click the Save button to apply these changes. All future replies will now go to these external inboxes.
Reply address settings
Reply address settings

⚠️ When you use a custom reply address, any replies you send from your external inbox will not sync back into your GoHighLevel Conversations tab. This can lead to incomplete conversation histories within the CRM.

🔥 Pro Tip

Only use a custom reply address if you prefer managing replies entirely outside GoHighLevel and do not need them tracked in the Conversations tab or for workflow triggers. For most users, keeping replies within the CRM is best for full visibility and automation.

Using BCC Emails for Internal Tracking

BCC (Blind Carbon Copy) emails provide an invisible copy of specific outbound messages to a designated email address. This feature allows you to maintain an internal record of communications without the recipient knowing. In GoHighLevel, you can BCC 1-on-1 emails, workflow emails, and billing emails, ensuring you have an external archive for compliance or record-keeping purposes.

1
Access BCC Emails SettingGo to Settings → Email Services → Reply & Forward Settings and scroll to the 'BCC Emails' section.
2
Enter BCC Email AddressesType the email address(es) that should receive a blind carbon copy of eligible emails. Separate multiple addresses with commas.
3
Save Your ConfigurationOnce you have entered the BCC addresses, click the Save button to activate this setting. The system will now send BCC copies for applicable emails.
BCC email configuration
BCC email configuration
0

⚠️ Similar to forwarding, the BCC Emails feature only works with Mailgun and LC Email as your SMTP provider. Other SMTP providers do not support this functionality. Each BCC'd email also counts as an outgoing email for billing purposes.

✅ BCC Scope: BCC is supported only for 1-on-1 emails, workflow emails, and billing emails. It does not apply to bulk email campaigns or mass broadcast emails.

🔥 Pro Tip

Use a dedicated archive email address for BCC copies to keep your primary inbox clean while still maintaining a complete record of all important communications.

Try GoHighLevel Free

Start your 30-day GoHighLevel free trial

Everything in this guide is in your free trial. 30 days, no credit card — the platform behind 78+ revenue systems.

Start 30-Day Free Trial

Some links are affiliate links — if you sign up we may earn a commission, at no extra cost to you. We only recommend GoHighLevel because we build on it every day.

Automatically Forwarding to the Assigned User

The 'Forward to Assigned User' feature provides a convenient way to ensure that the specific team member responsible for a lead receives email replies directly in their personal inbox. This streamlines communication and helps assigned users stay on top of their lead interactions without constantly checking the GoHighLevel platform. The email address used for forwarding is pulled from the user's profile.

1
Locate the 'Forward to Assigned User' ToggleNavigate to Settings → Email Services → Reply & Forward Settings. Find the toggle switch labeled 'Forward to Assigned User'.
2
Enable the FeatureClick the toggle to switch it to the 'ON' position. This will activate automatic forwarding of replies to the lead's assigned user.
3
Verify User Email AddressesEnsure that each staff member's email address is correctly configured in their user profile by going to Settings → My Staff → Edit User → User Info. The system uses this email for forwarding.
4
Save Your SettingsAfter enabling the toggle, click the Save button at the bottom of the page to confirm your changes. Replies will now be forwarded to the assigned user.
Forward to assigned user
Forward to assigned user
0
🔥 Pro Tip

Combine this setting with the general forwarding address if you want both the assigned user and a general team inbox to receive copies of replies, ensuring no communication is missed.

Ensuring Reply Tracking for All Email Providers

Reply tracking is vital for capturing all lead responses within your GoHighLevel Conversations tab. This ensures a complete communication history, allows you to trigger automated workflows based on replies, and provides a centralized place for your team to manage interactions. While Mailgun is deeply integrated and handles reply tracking automatically, other SMTP providers require explicit activation.

1
Understand Mailgun's Automatic TrackingIf you use Mailgun, reply tracking is automatically handled through its receiving routes. The system automatically configures a reply-to address using your Mailgun subdomain (e.g., replies@yoursubdomain.com) to capture all responses.
2
Locate 'Enable Reply Tracking' for Other SMTPsFor SMTP providers other than Mailgun or LC Email, navigate to Settings → Email Services → Reply & Forward Settings. Look for the 'Enable Reply Tracking' option.
3
Activate Reply TrackingClick the toggle to switch it 'ON'. This ensures that replies sent to emails originating from your non-Mailgun SMTP provider will be routed back to your GoHighLevel Conversations tab.
4
Note the Reply-To Address ChangeWhen reply tracking is enabled, the actual 'reply-to' address in the email header changes to a system-generated address. This allows GoHighLevel to intercept and process replies, even if your sender email is masked.
5
Save Your ConfigurationAlways click the Save button after enabling reply tracking to ensure your changes are applied. Without reply tracking, responses will go directly to your sender email inbox and bypass the CRM.

⚠️ If reply tracking is not enabled for non-Mailgun/LC Email SMTP providers, all replies will go directly to the sender's email inbox and will NOT appear in your GoHighLevel Conversations tab. This means you will lose valuable conversation history and the ability to trigger automated workflows based on replies.

🔥 Pro Tip

Always verify that reply tracking is active, especially if you switch SMTP providers. A quick test email can confirm replies are correctly appearing in your GoHighLevel Conversations tab.

Understanding Email Billing for Forwarded Messages

It's important to understand the cost implications of forwarding and BCC'ing emails within GoHighLevel. While these features offer significant benefits for communication and tracking, each forwarded or BCC'd email incurs a charge. This billing structure ensures transparency and accurately reflects the resources used by your account, especially when rebilling is enabled for sub-accounts.

⚠️ Each forwarded email and each BCC'd email is treated as a separate outgoing email for billing purposes. This means if you send an email to a lead and it's forwarded to two addresses and BCC'd to one, it counts as three additional outgoing emails beyond the original send, incurring charges for each.

🔥 Pro Tip

Regularly monitor your email usage in GoHighLevel to stay aware of billing costs, especially if you have a high volume of forwarded or BCC'd emails.

Troubleshooting Common Issues

⚠️ Replies from leads are not appearing in the GoHighLevel Conversations tab.
Check your 'Reply Address' settings. If a custom reply address is set, replies will go there instead of the CRM. Also, ensure 'Enable Reply Tracking' is toggled ON for non-Mailgun/LC Email SMTP providers.
⚠️ Forwarded emails are not arriving in the designated external inbox.
Verify that your SMTP provider is Mailgun or LC Email, as forwarding is not supported by other providers. Double-check the forwarding email address for typos and inspect the recipient's spam folder.
⚠️ BCC emails are not being received by the specified internal address.
Confirm you are using Mailgun or LC Email. Ensure the BCC address is correctly entered. Remember that BCC only works for 1-on-1, workflow, and billing emails, not bulk campaigns.
⚠️ Replies are going to an unexpected external inbox instead of staying in the CRM.
Review the 'Reply Address' section in Settings → Email Services → Reply & Forward Settings. If an address is configured there, all replies will bypass the GoHighLevel Conversations tab and go to that external inbox.
⚠️ The assigned user is not receiving lead replies in their personal email inbox.
Verify that the 'Forward to Assigned User' toggle is enabled. Additionally, confirm that the assigned user's email address is correctly configured in their staff profile under Settings → My Staff → Edit User → User Info.

Common Mistakes to Avoid

  • Attempting to use forwarding or BCC features with an SMTP provider other than Mailgun or LC Email.
  • Setting a custom 'Reply Address' and then expecting replies to still appear in the GoHighLevel Conversations tab.
  • Forgetting to enable 'Reply Tracking' for external SMTP providers, leading to missed lead responses in the CRM.
  • Not clicking the 'Save' button after making changes to any of the Reply & Forward settings.
  • Overlooking the billing implications of forwarded and BCC'd emails, leading to unexpected charges.

Frequently Asked Questions

QWhy are my forwarded emails not showing up in my external inbox?
Forwarding addresses only function when you are using Mailgun or LC Email as your SMTP provider within GoHighLevel. If you are using a different provider, this feature will not work. Additionally, double-check that the forwarding email address is entered correctly and that the emails aren't landing in your spam or junk folder.
QWhat is the key difference between 'Forwarding Address' and 'Reply Address'?
A 'Forwarding Address' sends a *copy* of a lead's reply to an external inbox while the original reply still appears in GoHighLevel's Conversations tab. A 'Reply Address' *redirects* all incoming replies to an external inbox, meaning they will *not* appear in the GoHighLevel Conversations tab. This effectively routes replies entirely outside the CRM.
QDoes the BCC Emails feature work for all types of emails sent from GoHighLevel?
No, the BCC Emails feature has a specific scope. It is designed to work only for 1-on-1 emails, workflow emails, and billing emails sent from your GoHighLevel location. It does not apply to bulk email campaigns, mass broadcasts, or other types of email communications.
QHow does 'Forward to Assigned User' ensure my team stays updated on lead replies?
When 'Forward to Assigned User' is enabled, any email reply from a lead will automatically be sent directly to the email inbox of the team member assigned to that specific lead. This ensures the responsible person receives immediate notification of the reply, helping them respond quickly and manage their leads effectively.
QAm I charged for forwarded emails or BCC'd emails in GoHighLevel?
Yes, both forwarded emails and BCC'd emails incur charges. Each instance of a forwarded or BCC'd email is treated as a separate outgoing email for billing purposes. This means if you forward a reply to two people and BCC another, you will be charged for three additional outgoing emails on top of the original email sent by the lead.
Try GoHighLevel Free

Start your 30-day GoHighLevel free trial

Everything in this guide is in your free trial. 30 days, no credit card — the platform behind 78+ revenue systems.

Start 30-Day Free Trial

Some links are affiliate links — if you sign up we may earn a commission, at no extra cost to you. We only recommend GoHighLevel because we build on it every day.

Arsalan Zaffar
Arsalan Zaffar
Revset Labs · Revenue Systems · 78+ GHL Builds

Arsalan writes GHL guides from real build experience — 78+ systems, $9.2M in client pipeline. Wharton, CXL & Google certified.

Connect on LinkedIn
Tags:Email SettingsReply TrackingEmail ForwardingBCC EmailsGoHighLevel EmailMailgun Integration